Category Archives: Anything Under The Sun

DMCA Filing, Abusive or Just Getting Even?

If you are not yet familiar with Digital Millennium Copyright Act (DMCA) then try to head over here for a more detailed definition.

Anyhow, here is a definition from Wikipedia.

“The Digital Millennium Copyright Act (DMCA) is a United States copyright law that implements two 1996 treaties of the World Intellectual Property Organization (WIPO). It criminalizes production and dissemination of technology, devices, or services intended to circumvent measures (commonly known as digital rights management or DRM) that control access to copyrighted works. It also criminalizes the act of circumventing an access control, whether or not there is actual infringement of copyright itself.” – Wikipedia.Cowboy

As of this writing, we have already seen a lot of Penguin successful recovery stories  and part of their success formula is to remove those low quality links. Continue reading

Top 10 SEO/SEM data you need to impact your actionable online marketing strategies

seo tools

Courtesy of SEOMoz.org

Your brand/product is online [period]. As a brand/product you might want to understand how are you fairing in terms of the following:

10 SEO/SEM Data you need to impact your actionable online marketing strategies

1. Brand/product mentions through blogs, social networks and microblogs – monitoring the blogosphere and the social media!

2. Visualization of your site/brand in terms of link profile (important for search engine marketing and social media optimization)

3. Keywords/terms being used by people finding you using the search engines

4. Popular searches in your niche and competition analysis

6. Site ranking in terms of well-researched keywords and site traffic

5. Spam detection against your site/brand Continue reading

Gmail inbox full

If you have been using your Gmail account for quite sometime now, chances are, your account will be full sooner or later. There are several options to consider when you reached this point. Such as:

  • Delete old e-mails.
    Yes, all those alerts and newsletters, just delete all of them. The same can be done to old email whose attachments no longer matter.
  • Create a new account and have it import all your e-mail from the full Gmail account.
    After that, delete or have it automatically delete all imported e-mails.
    You can also configure this to make it appear as sending from your former Gmail address and have it automatically import all new e-mails.
  • Create a new e-mail account and use it as default for personal correspondence.
    In your settings, accounts, you can have your current Gmail be configured to appear as sending out from a specific e-mail address. The replies can also be sent to that new address.

    This allows you to gradually introduce your new address while maintaining the current one.

I am biased on the last one as having a fresh e-mail address allows you to focus on how to use it properly and not use it to subscribe to various online services.

DigitalFilipino E-Commerce Summit 2009 – November 12 and 13

I’ll be attending the upcoming DigitalFilipino E-Commerce Summit this November 12 and 13 at Hotel Intercontinental, Makati City.  The conference has a combination of topics from digital marketing, mobile commerce, search engine marketing, and the likes.

Look forward catching up with industry peers there.