Dixon Jones made it very clear that the Fundamentals of SEO Are Far From ‘Basic’. I agree.

As many local companies are jumping into having their web presence felt, web sites and web pages are build and rebuild many times. Companies get the best web developers just to get things started for them. The goal is simple. To rock and hit the chart (ROI). Good! Good! The result? Well, you should know your metrics by now.

Proliferation of SEO practitioners are almost everywhere these days because the Fundamentals of SEO are not hard to learn. They are easy (?). However; What separates the better SEO herds from those not-so good SEOs? I think it  is how they treat the fundamentals of SEO. I do believe that only the well-trained programmers and exceptional graphic designers can really fully understand the fundamentals of SEO. There are fundamentals, true but they are not basic as opposed to what other people may think of. There is an art to it if you would not want to call it a science. So be it.

So what SEO fundamentals would anyone should grasp? Simple. Hmm.. Not so simple (?).  The search engines are here to stay in order to give the users that ultimate goal of outputting the right content that matters to them.  Search engines has a goal of providing content with a “sense of relevancy and sense of productivity” (if I may quote Dixon Jones). More than that, the algorithms keep on changing providing more and more signals to rank relevant web pages to the searchers.

So if you are a company who wanted to provide your users and feed the search engines the best content/product you have, how would you treat your online presence then? I think you know the answer. But the art of getting it across would require you to get a Search Engine Specialist who knows that the fundamentals of SEO is not really that basic. It is serious. It is of big importance to your ROI. Is not it?

SES London (Business Design Centre - Islington, London) - Jim Sterne & Gary Viray (SEO Consultant Philippines) - February 15-20,2010

When I was in London last February 14-20,2010 to attend the Search Engine Strategies (SES), I was skeptical as to what I can learn from the said conference. All I thought things are way to general in terms of the knowledge and information I can get. It turned out that I was wrong. Everything went fine. All was fun!

Jim Sterne who was seated just beside me while listening to the Augmented Reality presentation of Howard Ogden kept me thinking on how can I get him into a casual conversation. Knowing myself when it comes to social networking, I am a quiet person  and so… I did the opposite. hehe. I asked him a casual query and there you go, communication went well and I even got myself a chance to take a photo of the two us. He is I would say a quiet guy too who knows how to live by what he preaches.  Social Media is about engagement and it is all-about knowing how to listen well and to spend time reacting on any given reply or response.  Jim Sterne would say, Retweeting is one of the best acts one can do to get people be involved in a discussion as well as getting them to really listen to your tweets too.  Action, reaction I should say.

Jim Sterne was a keynote speaker during the SES London conference who talked about ” Social Media Metrics”.  If Avinash Kaushnik was awesome, Jim Sterne is overwhelming! When it comes to Social Media Metrics, Jim Sterne discussed rightly the metrics that matters most in using social media for any business or product.

Again, SES London. Jim Sterne is amazing!

Merchant Account Cash Advance is a good option as well. I’ve been using this for a month now and it further increased my sales. I love how my clients can have many options on how they want to pay. Giving my clients more options will help increase my sales. Its best that we give them all these options. My husband told me that he’s very proud on how I manage my business. Being resourceful is very important with my business because you have to maximize all resources to increase my sale. I just researched about this and I never knew it will be this great. I was just told that this will help me but I never knew it will be this great. I have clients who have told me that not all online stores accept payments this way and they’re so glad that I do. They tell me that it’s best for them to do payments this way. I’m so glad I discovered this. I shared this new discovery of mine to my sister who has an online business to. Hers is a cupcake store and she’s very happy that she took my advice. Her sales have increased as well. She told me that it really helps that there are more options for the consumers. She’s now doing cakes as well as many demanded for it. One of her clients said that rarely see online stores use this manner of payments that’s why they were so glad to find out that her store does.

Just got a heads-up that Yehuda Berg will be in Manila this January 18, 2010 to present his new book, “The Power to Change Everything”.

Yehuda is known as “the people’s kabbalist” he shares these teachings as a technology to improve everyday life. He has taught thousands of people including celebrities, dignitaries, and prison inmates, and was recently honored as an Agent of Change by GQ Magazine, in the category of Education, under the sponsorship of Gentleman’s Fund 2009 Ambassador Ashton Kutcher and UNICEF.

The author is also known for other bestsellers, “The Power of Kabbalah” and “The 72 Names of God”. He is a sought after inspirational transformation speakers on the subject of spirituality.

Yehuda specifically chose Manila to begin his Asian tour to spread his message of hope in the aftermath of the devastating typhoons (Ondoy and Pepeng) that hit Metro Manila and Northern Luzon.

In the “The Power to Change Everything“, Yehuda examines the problematic areas of politics, religion, environment, and economy and points out our most common and collective blind spots. According to Yehuda, the world has reached a turning point in history and we can either choose to change, or remain the same and watch things get worse. Our short-term thinking and lack of awareness of personal power is wreaking havoc on the planet.

Yehuda is the son of Rav and Karen Berg, founders of the Kabbalah Centre International, the leading spiritual organization dedicated to bringing the wisdom of Kabbalah to all peoples of the world. Yehuda is the co-director of the Center and lives in Los Angeles with his wife and five children.

Catch Yehuda Berg on Monday, January 18 at 7 pm in Rockwell Tent, Makati. To pre-register, text 0920.902.9008 or email philippines@kabbalah.com. “The Power to Change Everything” book is available at Fully Booked Bonifacio High Street at P628 per copy.

Local and international campaign for the event follows the recent win of the Philippines as the “Best Offshoring Destination of the Year” in the recently concluded 6th annual National Outsourcing Association (NOA) Awards in the United Kingdom, edging out shortlisted contenders Egypt, Russia, Malaysia, and Sri Lanka in the event held at the Park Plaza Riverbank Hotel in Central
London. It first received the same distinction in 2007.

Held annually, the e-Services Global Sourcing Conference and Exhibition is a 2-day international trade show and conference acting as platform for IT and ITES (IT-enabled services) providers from around the globe to network under one venue. For 2010, the show targets over 200 exhibitors and more than 2,000 trade buyers.

In the past, e-Services became the meeting point for experts and C-level executives from global brands (Accenture, Wipro, Google, among others) who are looking to expand in the Philippines.

David Barrett, Chief Executive of Procuritas Limited, an advisory company engaged in engineering sourcing transactions with BPO suppliers and customers, notes the recent e-Services as “a strong endorsement of the partnership between the Philippine government and its BPO industry.”

A testament to the country’s resilience in the face of recession, the Philippine ICT/BPO industry, powered by staunch government support, has continued to grow via the introduction of new services offered to the global market. Traditionally the foremost offshore destination for voice-based services, the sector has expanded to include higher value services such as finance, accounting, architectural and engineering services, software development, animation, game development, and medical and legal
transcription, among others.

According to a research done by government-run UK Trade & Investment, the Philippines has jumped 14 spots to land at the 9th spot among key emerging markets for global investors in 2009.

Set on 8-9 February 2010 at the SMX Convention Center in Pasay City, Philippines, e-Services 2010 is geared towards carving a bigger niche for the country in the global offshoring business given the unique possibilities presented by the recession and by such milestones as the NOA award.

Partner associations include the Board of Investments (BOI), the Foreign Trade Service Corps (FTSC), the Bureau of Export Trade Promotions (BETP), the Regional Operations and Development Group, and the Commission on Information and Communications Technology (CICT). e-Services is also supported by the Business Processing Association of the Philippines (BPAP), Animation Council of the Philippines, Contact Center Association of the Philippines, Medical Transcription Industry Association of the Philippines, and Games Development Association of the Philippines.

For more information on e-Services 2010, log on to www.e-servicesphils.com or contact the Center for International Trade Expositions and Missions (CITEM) e-Services Project Management Team at tel. nos. (632) 832-5044 / 831-2201 locals 212/251/278/301, or e-mail itservices@citem.com.ph.

Personally, I am looking forward to this event as Blog4Reviews will be taking an active participation for this trade show. Watch out for more announcements.

Lately, there has been a lot of wireless broadband connections being offered by different companies out there.  However;  the general public is seemingly dazed as to what mobile broadband connection is faster and reliable.

Every company of course deserves to be tested out so that we can finally say who is really on top in the mobile broadband internet industry.

Actually, the Nesic Philippines wireless broadband speedtest which was conducted among the different mobile broadband internet providers in the Philippines turned out that the Globe Tattoo emerged as the clear winner in many different aspects such as FTP Downloasd (File Transfer Protocol) and HTTP (Hypertext Transfer Protocol) Download as their main basis of the test. Nesic Philippines executed their test thru SpeedTest(dot)net and 2Wire(dot)com which are known reliable internet speed test sites.