Francis Gary Viray is the founder of Search Opt Media. He started his stint in the World Wide Web as an open-source programmer. Over the years, he got entangled with graphical interfaces and UI’s. He loves to talk about technical marketing, SEO consultancy, content marketing and link acquisition strategies. He is a self-confessed data cruncher day in, day out and a Google Analytics Certified Individual. He has a master’s degree in Mathematics Education and studied Engineering at the University of the Philippines – Diliman. When he is not working, he spends time as a teacher & speaker, husband and father of three growing kids. You can follow him on Twitter @garyshack.