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Top 10 SEO/SEM data you need to impact your actionable online marketing strategies

June 22nd, 2010 | No Comments | Posted in SEO, Search Engine Marketing, Uncategorized
seo tools

Courtesy of SEOMoz.org

Your brand/product is online [period]. As a brand/product you might want to understand how are you fairing in terms of the following:

10 SEO/SEM Data you need to impact your actionable online marketing strategies

1. Brand/product mentions through blogs, social networks and microblogs – monitoring the blogosphere and the social media!

2. Visualization of your site/brand in terms of link profile (important for search engine marketing and social media optimization)

3. Keywords/terms being used by people finding you using the search engines

4. Popular searches in your niche and competition analysis

6. Site ranking in terms of well-researched keywords and site traffic

5. Spam detection against your site/brand More »

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Search Engine Strategies London with Jim Sterne & Gary Viray

March 9th, 2010 | 1 Comment | Posted in SEO, Search Engine Marketing, Social Networking

SES London (Business Design Centre - Islington, London) - Jim Sterne & Gary Viray (SEO Consultant Philippines) - February 15-20,2010

When I was in London last February 14-20,2010 to attend the Search Engine Strategies (SES), I was skeptical as to what I can learn from the said conference. All I thought things are way to general in terms of the knowledge and information I can get. It turned out that I was wrong. Everything went fine. All was fun!

Jim Sterne who was seated just beside me while listening to the Augmented Reality presentation of Howard Ogden kept me thinking on how can I get him into a casual conversation. Knowing myself when it comes to social networking, I am a quiet person  and so… I did the opposite. hehe. I asked him a casual query and there you go, communication went well and I even got myself a chance to take a photo of the two us. He is I would say a quiet guy too who knows how to live by what he preaches.  Social Media is about engagement and it is all-about knowing how to listen well and to spend time reacting on any given reply or response.  Jim Sterne would say, Retweeting is one of the best acts one can do to get people be involved in a discussion as well as getting them to really listen to your tweets too.  Action, reaction I should say.

Jim Sterne was a keynote speaker during the SES London conference who talked about ” Social Media Metrics”.  If Avinash Kaushnik was awesome, Jim Sterne is overwhelming! When it comes to Social Media Metrics, Jim Sterne discussed rightly the metrics that matters most in using social media for any business or product.

Again, SES London. Jim Sterne is amazing!

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